AI Insights · Timothy · April 2022
Top 5 Delivered Meal Kits and Specialty Foods Apps on iOS in the US - Q1 2022
Discover the performance trends of the top 5 delivered meal kits and specialty foods apps on iOS in the US during Q1 2022, including downloads, active users, and revenue insights.
In Q1 2022, the top 5 delivered meal kits and specialty foods apps on iOS in the United States showed varied performance in terms of downloads and active users. Here's a closer look at how each app fared during this period based on data from Sensor Tower.
HelloFresh: Meal Kit Delivery saw a significant increase in weekly downloads, peaking at approximately 54.5K in early February. However, by the end of March, downloads had decreased to around 31.6K. Active users fluctuated throughout the quarter, reaching a high of 698.3K at the end of January before dipping to 591.6K in late February, and then rising again to 678.3K by the end of March.
Vivino: Buy the Right Wine experienced a peak in weekly downloads of about 20.3K in early February, followed by a decline to around 7.1K by the end of March. Active users showed a similar trend, starting at 90.6K at the end of December, dropping to 54.7K at the end of January, and fluctuating around 50-60K for the rest of the quarter.
EveryPlate: Cooking Simplified had a consistent increase in weekly downloads, reaching around 18.9K in early February. Downloads then decreased to approximately 6.9K by the end of March. Active users remained relatively stable, with a slight peak at 152.7K in mid-February and ending the quarter at 136.7K.
Factor_ Prepared Meal Delivery showed gradual growth in weekly downloads, peaking at 11.5K in early February before falling to around 6.2K by the end of March. Active users followed a similar pattern, starting at 23K at the end of December, peaking at 47.2K in late February, and finishing the quarter at 41.7K.
Home Chef: Meal Kit Delivery had steady growth in weekly downloads, reaching a peak of 8.7K in early February. Downloads then declined to about 4K by the end of March. Active users showed a downward trend, starting at 141.1K at the end of December and decreasing to 125.2K by the end of March.
These insights into the performance of the top 5 delivered meal kits and specialty foods apps on iOS in the US during Q1 2022 highlight the dynamic nature of user engagement in this category. For more detailed insights and data, visit Sensor Tower.
